The Analytics Journey Throughout Your Campaign: Using R
Learn to use data analytics and R programming to drive campaign planning and execution, from building donor models to optimizing gift officer staffing.
Donor Modeling
Analytics for Fundraisers Using R: A Beginner’s Course
Learn to use R, a free statistics package, to build donor models that predict giving behavior, estimate ask amounts, and identify your best major gift prospects—no prior programming experience required.
Machine Learning Basics: Decision Trees
Master decision tree algorithms to unlock sophisticated donor segmentation and predictive modeling in your fundraising analytics.